Monday, April 29, 2013

Alcatel One Touch Idol Ultra - Vibrant and razor thin

Alcatel is using the movie Iron Man 3 to promote its new One Touch Idol Ultra, and Alcatel has reason to put some serious marketing muscle behind this phone. Alcatel has a winner with the One Touch Idol  Ultra. This phone is not about outclassing the Samsung Galaxy S4, HTC One or Sony Xperia Z. It is about combining a sufficient amount of power, with tons of class at an affordable price. 

How much is this affordable price? The Alcatel One Touch Idol Ultra has a suggested retail price of Php14,990, which puts it squarely at the mid-level price range. For this price, it offers a vibrant 4.65-inch HD (720 x 1280) AMOLED display, protected by Dragon Trail Glass. Angle the phone to its side, and you will note the fairly impressive display is housed in a case less than 6.5 mm thick. That is 1.1 mm thinner than a Apple iPhone 5 and 1.4 mm thinner than a Samsung Galaxy S4. Style is what the  Alcatel One Touch Idol Ultra is all about.

Quick specs:
  • Android 4.1 Jelly Bean
  • 4.65-inch HD display (720 x 1280) 
  • 16 GB internal storage, not expandable
  • 1 GB RAM
  • 1.2 GHz dual core Mediatek processor 
  • PowerVR SGX531 GPU
  • 8 MP primary camera, autofocus with LED flash
  • 1.3 MP front camera
  • HSPA
  • WiFi
  • Bluetooth
  • A-GPS
  • 1800 mAh battery

Inside, you have a 1 GB of RAM and a 1.2 GHz dual core Mediatek processor, which will provide sufficient power to run Android 4.1 (Jelly Bean) and apps, for the typical user. However, the aging PowerVR SGX531 graphics combines with the 720p display limit its 3D performance somewhat. You can play a who bunch of games with this device, it is just not the best choice for the hardcore gamer.

This is the best device I have seen from Alcatel. It razor thin profile and vibrant display should be enough to sell this phone. 


  1. Weak chipset for a 15K phone. Price is pretty close to Galaxy S3 (17K). There are far better options at its price range. Nice thin profile though. But still not worth it IMO.

  2. I am guessing the 17k price for the S3 is with a service warranty. But ultimately, the Idol is more about style than substance.


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