While it has been widely reported that Apple and Samsung are now the No. 1 and 2 in the smartphone world, that is only true if you count units shipped. If you look at units sold in the second quarter of 2011, Nokia is still number 1. Fox Business reported that "Gartner, which counts sales of mobile handsets to end users rather than units shipped by individual handset makers, said Nokia sold a total of 97.87 million units in the second quarter compared with 111.47 million units a year earlier, and had a total market share of 22.8%, down from 30.3%"
With the impending shift to Windows Phone 7, Nokia re-seller channels are keeping stocks low and trying to sell existing stock. Microsoft which looks panicky about its Windows Phone 7 operating system and seems to clings to every bit of news as some sign of a future for its mobile operating system should really just be pushing Nokia to get its Windows Phone 7 devices out the door.
Something not realized by plenty of technology writers based in the United States, where Nokia has about a 2% share is that in Asia and some other parts of the world, the name Nokia is a trusted brand and could boost Windows Phone 7 sales.
Each day of delay in the release of a Windows Phone 7 device by Nokia risks the migration of a existing Nokia user to another platform.